
Browse Articles by Elizabeth (Betsy) Clarke
Stewardship of Major Gifts in Small Organizations
Many small organizations protest that they don't have donors of major gifts, that they don't know any "rich people." I believe that every organization that receives donations from individuals has major gift donors, or at the least, major donor prospects -- gifts don't have to be the six-figure variety to be major. The two key…
Designing Donor Benefits -- Tax implications in Canada
In the long list of reasons why people give to their favourite causes, the implications of the tax benefit are down near the bottom. Once the donor has decided to support your cause, however, especially with a major four, five or six figure gift, the astute fundraiser will be ready with the tax information. The…